TEA SHELF
Tagline : We Bring You The Experience
Tea, the invigorating drink, the sip of which will bathe the drooping
spirits in delight, while you read your favorite book traveling an
imaginary voyage to forget the din of the world.
Tea Shelf presents you the wonderfully delicious blend of Teas and
Books, two life’s exquisite pleasures that together bring near bliss.
The aim of Tea Shelf is a unique retail restaurant concept, showcasing
to Indian’s (and travelers to India), the fine bouquet of teas that are
available.
Whether you feel ill or well, this
refreshment will quite fit the bill
and of course, you will quite enjoy
the Books and the finest Teas here.
the complete branding is presented with the theme of my hand done water color illustrations on tea:)
Tagline : We Bring You The Experience
Tea, the invigorating drink, the sip of which will bathe the drooping
spirits in delight, while you read your favorite book traveling an
imaginary voyage to forget the din of the world.
Tea Shelf presents you the wonderfully delicious blend of Teas and
Books, two life’s exquisite pleasures that together bring near bliss.
The aim of Tea Shelf is a unique retail restaurant concept, showcasing
to Indian’s (and travelers to India), the fine bouquet of teas that are
available.
Whether you feel ill or well, this
refreshment will quite fit the bill
and of course, you will quite enjoy
the Books and the finest Teas here.
the complete branding is presented with the theme of my hand done water color illustrations on tea:)
TEA FOR EVERYONE.
For my illustrations , first i went on capturing pictures
of different class of tea drinkers and different styles of tea drinkers,
it came to me as a surprize that there are so many.
Morning walkers, working class, news paper readers, elite class , late nighters.
All of these categories were highlighted in my illustrations for Teashelf
Also a special mention on making an conceptual interactive design of a 7ft
3-dimensional logo and displaying it in public places so could get a live feedback from people about the installation which advertised for Tea Shelf, it was quite an experience. The whole interaction made with public while they were served tea during the display of the installation was compiled into a 2 min video, which was played along with my branding in the final show.
